Tostitos Bag Breathylyzer. Really?
In case you haven’t heard about this yet, Tostitos latest marketing campaign for the Super Bowl is to advertise a bag containing its chips which also functions as a breathalyzer. The theory is that if one exhales into the bag with alcohol on one’s breath, the bag will change color. VOILA’ … Breathalyzer! You will even save money by utilizing the $10 Uber code that also comes with the bag if you make the wise choice of not driving yourself home after the game. For Super Bowl weekend, this is brilliant advertising.
For any of you who are concerned about drinking and driving, or more particularly, being arrested and prosecuted for Driving Under the Influence, here’s some free legal advice from a lawyer who does DUI defense. If you choose to blow in the bag to discover if you can lawfully drive, you have already answered your own question – you’re probably over the legal limit of .08 and you should not be driving anyway. Not driving is the real wise choice.
Go Falcons! Joseph A. Paletta, Esq. 412.391.7999